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One question you may ask yourself early on in starting your blog is “How often should I post articles?” The answer may surprise you!
You need to consider a few things when you start to plan how often you will post on your blog or website.
What is your schedule like? Do you have a full time job and plan working on your site only when you have time, or do you have all the time in the world to work on perfecting articles and other different types of posts?
What are your goals for your site? Do you want to have a sizable readership that you plan on adding to email and subscription lists? Will you be sharing information that is time sensitive, or rapidly changing? Do you want to increase the traffic to your website by using ever growing news and updates?
Do you plan on using Affiliate Marketing as a way of making money off of your site? You will want to have as much content as possible if you plan on going this route.
Do you plan on being the sole blogger or writer for your website, or it is a group of people contributing to the information on your site? You can easily get more more articles published on a schedule when there is more than one person involved in participating.
What is the quality of articles that you would like to post? Do you want to share long, thorough posts that contain a huge amount of information -usually in detail about a particular subject or problem? If you will be posting very specific and long, detailed articles then you may not need to post as often as someone who doesn’t want to spend a long time writing and skims over the topics at hand.
Posting consistently can either make or break your blog. The more that you post on your site, the more traffic you will eventually receive in return.
Sharing articles on social media will do nothing but help you when you post on a daily basis. Melanie Tamble from SocialMediaExaminer explains how you can effectively Promote your Blog Posts Using Social Media. Facebook, Twitter, and Pinterest are good examples of social accounts that you should consider using when sharing articles online. According to Melanie, the best times to post to Facebook are from 1 to 4 PM, 6 to 10 PM, and on weekends, while Twitter is 8 to 10 AM, 11 AM to 1 PM, and after work from 4 to 7 PM. As for LinkedIn, Forbes states that experts suggest posting at noon, and early evening between 5 p.m. and 6 p.m.
Ell of Bossgirlbloggers.com has been quite successful with using Pinterest to gain traffic to her blog and make money. So much so, that she now offers services in Pinterest Managing as well as a Pinterest growth course. With the receipts to prove her success, you can see that the same could be very doable for you as well with some hard work and true dedication.
But, you shouldn’t focus on publishing only to draw traffic to your blog- the content that you post should aim at ranking at a search engines and drawing the right traffic that will continue to come back to your site, eventually providing passive income.
So, the short answer to the question of how often you should blog is… drum roll please-
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